Can the early success of major crypto exchanges propel them to winning the broader consumer finance market?submitted by mickhagen to genesisblockhq [link] [comments]
This is the first part of Crypto Banking Wars — a new series that examines what crypto-native company is most likely to become the bank of the future. Who is best positioned to reach mainstream adoption in consumer finance?
While crypto allows the world to get rid of banks, a bank will still very much be necessary for this powerful technology to reach the masses. We believe a crypto-native company, like Genesis Block, will become the bank of the future.
In an earlier series, Crypto-Powered, we laid out arguments for why crypto-native companies have a huge edge in the market. When you consider both the broad spectrum of financial use-cases and the enormous value unlocked through these DeFi protocols, you can see just how big of an unfair advantage blockchain tech becomes for companies who truly understand and leverage it. Traditional banks and fintech unicorns simply won’t be able to keep up.
The power players of consumer finance in the 21st century will be crypto-native companies who build with blockchain technology at their core.The crypto landscape is still nascent. We’re still very much in the fragmented, unbundled phase of the industry lifecycle. Beyond what Genesis Block is doing, there are signs of other companies slowly starting to bundle financial services into what could be an all-in-one bank replacement.
So the key question that this series hopes to answer:
Which crypto-native company will successfully become the bank of the future?We obviously think Genesis Block is well-positioned to win. But we certainly aren’t the only game in town. In this series, we’ll be doing an analysis of who is most capable of thwarting our efforts. We’ll look at categories like crypto exchanges, crypto wallets, centralized lending & borrowing services, and crypto debit card companies. Each category will have its own dedicated post.
Today we’re analyzing big crypto exchanges. The two companies we’ll focus on today are Coinbase (biggest American exchange) and Binance (biggest global exchange). They are the top two exchanges in terms of Bitcoin trading volume. They are in pole position to winning this market — they have a huge existing userbase and strong financial resources.
Will Coinbase or Binance become the bank of the future? Can their early success propel them to winning the broader consumer finance market? Is their growth too far ahead for anyone else to catch up? Let’s dive in.
BinanceThe most formidable exchange on the global stage is Binance (Crunchbase). All signs suggest they have significantly more users and a stronger balance sheet than Coinbase. No other exchange is executing as aggressively and relentlessly as Binance is. The cadence at which they are shipping and launching new products is nothing short of impressive. As Tushar Jain from Multicoin argues, Binance is Blitzscaling.
Here are some of the products that they’ve launched in the last 18 months. Only a few are announced but still pre-launch.
Can they create a cohesive & united product experience?
Binance WeaknessesBinance is strong, but they do have a few major weaknesses that could slow them down.
Binance Wrap UpI don’t believe Binance is likely to succeed with a homegrown product aimed at the consumer finance market. Their current product — which is focused heavily on professional traders and speculators — is unlikely to become the bank of the future. If they wanted to enter the broader consumer market, I believe it’s much more likely that they will acquire a company that is getting early traction. They are not afraid to make acquisitions (Trust, JEX, WazirX, DappReview, BxB, CoinMarketCap, Swipe).
However, never count CZ out. He is a hustler. Binance is executing so aggressively and relentlessly that they will always be on the shortlist of major contenders.
CoinbaseThe crypto-native company that I believe is more likely to become the bank of the future is Coinbase (crunchbase). Their dominance in America could serve as a springboard to winning the West (Binance has a stronger foothold in Asia). Coinbase has more than 30M users. Their exchange business is a money-printing machine. They have a solid reputation as it relates to compliance and working with regulators. Their CEO is a longtime member of the crypto community. They are rumored to be going public soon.
Coinbase StrengthsLet’s look at what makes them strong and a likely contender for winning the broader consumer finance market.
Coinbase WeaknessesLet’s now look at some things that could hold them back.
Coinbase Wrap UpAt Genesis Block, we‘re proud to be working with Coinbase. They are a fantastic company. However, I don’t believe that they’ll succeed in building their own product for the broader consumer finance market. While they have incredible design, there are no signs that they are focused on or capable of internally building this type of product.
Similar to Binance, I think it’s far more likely that Coinbase acquires a promising young startup with strong growth.
Honorable MentionsOther US-based exchanges worth mentioning are Kraken, Gemini, and Bittrex. So far we’ve seen very few signs that any of them will aggressively attack broader consumer finance. Most are going in the way of Binance — listing more assets and adding more pro tools like margin and futures trading. And many, like Coinbase, are trying to attract more institutional customers. For example, Gemini with their custody product.
Wrap UpCoinbase and Binance have huge war chests and massive reach. For that alone, they should always be considered threats to Genesis Block. However, their products are very, very different than the product we’re building. And their approach is very different as well. They are trying to educate and onboard people into crypto. At Genesis Block, we believe the masses shouldn’t need to know or care about it. We did an entire series about this, Spreading Crypto.
Most everyone needs banking — whether it be to borrow, spend, invest, earn interest, etc. Not everyone needs a crypto exchange. For non-crypto consumers (the mass market), the differences between a bank and a crypto exchange are immense. Companies like Binance and Coinbase make a lot of money on their crypto exchange business. It would be really difficult, gutsy, and risky for any of them to completely change their narrative, messaging, and product to focus on the broader consumer market. I don’t believe they would ever risk biting the hand that feeds them.
In summary, as it relates to a digital bank aimed at the mass market, I believe both Coinbase and Binance are much more likely to acquire a startup in this space than they are to build it themselves. And I think they would want to keep the brand/product distinct and separate from their core crypto exchange business.
So back to the original question, is Coinbase and Binance a threat to Genesis Block? Not really. Not today. But they could be, and for that, we want to stay close to them.
Other Ways to Consume Today's Episode:
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Coinbase vs Binance. If you’re new to the cryptocurrency space, it’s possible that the only exchanges that you’ve heard of are Coinbase and Binance.Coinbase is the go-to platform for beginner investors while Binance has quickly become the largest cryptocurrency exchange even recently surpassing Deutsche Bank in profitability.. Both exchanges are suited for different purposes, and you ... Andreessen Horowitz led a 2013 fundraising for the most popular U.S-based cryptocurrency exchange – Coinbase. The latter raised $25 million in a Series B round – the most substantial amount at the time for a company operating with digital assets. Founded in 2009 by Marc Andreessen and Ben Horowitz, the VC firm also raised $300 million in 2018 for its first-ever fund dedicated to ... Andreessen Horowitz Doubles Down on Crypto Investments With New $515M Fund. Apr 30, 2020 at 18:40 UTC Updated Jun 11, 2020 at 15:23 UTC. Marc Andreessen, a16z cofounder (Credit: Joi / Wikimedia ... David Swenson, referred to as the "Warren Buffett" of Yale University's Investment Office, has directed investments towards Andreessen Horowitz's $300 million crypto fund managed by former US federal prosecutor Kathryn Haun. The investment comes at a time when cryptocurrency prices have declined considerably this year. Yale's $29.2 billion endowment fund is second only to Harvard's $39 billion ... Andreessen Horowitz has always had its own way of operating, even if that means not operating as a venture capital firm. With limits on VC investments in crypto, it's now registering as a ... Andreessen Horowitz was one of the earliest venture companies who actually believed in Bitcoin and blockchain technology. In January 2014, its co-founder, Marc Andreessen, who also cofounded ... The New York-based venture capital firm, Union Square Ventures has announced new investments, including US exchange Coinbase, writes CNBC. In a week when a competing venture capital firm, Andreessen Horowitz, announced its first-ever fund dedicated to crypto companies, Managing Partner at Union Square Ventures, Albert Wenger has said his company won’t take the same route, stating, “We see ... Andreessen Horowitz’s investments span the mobile, gaming, social, e-commerce, education and enterprise IT (including cloud computing, security, and software as a service) industries. Click to ... Venture capital firm Andreessen Horowitz have announced that they intend to raise $450 million for a new cryptocurrency investment fund, their second in the space. The company already raised $350 million for their first crypto fund two years ago, which has invested in blockchain-focused start-ups. 👉 Chinese Bank Launches Central Bank Digital Currency Test App. The Agricultural Bank of China ... Just recently news.Bitcoin.com reported on how Andreessen Horowitz raised over $515 million for a cryptocurrency-focused fund. Bitcoin ( BTC ) price on Sunday, May 24, 2020. Golden Cross Decline
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